SAS Eurobonus wanted to reward their VIP travelers and show appreciation by arranging several events for their clients. SAS Eurobonus vision was to create opportunities to meet with their frequent flyers and show gratitude.
Our mission was to create different accommodations for thirty events taking place in different cities in Sweden, Denmark and Norway.
We arranged a meet and greet event for four hundred people taking place in Oslo, Stockholm and Copenhagen for the most exclusive membership levels. Family days were arranged. Amusement parks were only accessible for SAS exclusive membership. A cinema in Stockholm was reserved rooming five hundred of the members and their families, including free popcorn and soda. In Copenhagen the families were invited to chop their private Christmas tree in December 2015. Our project manager managed the events, making sure everything went as planned, communicating frequently with all service providers.